# Product Decision & Experiment Canvas

Audience: Both
Outcome: Frame a problem and choose a test.

## State the decision
What decision must be made, by whom, and by when?

Your notes:

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## Describe the problem
Name the audience, situation and difficulty. Separate observations from assumptions.

Your notes:

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## Write a testable assumption
We believe [change] helps [audience] achieve [outcome]. What evidence would contradict this?

Your notes:

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## Design the smallest test
Choose a prototype or conversation, participants, task, observation method and limitations.

Your notes:

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## Set a decision rule
Before testing, define proceed, revise and stop signals. Record results and the next owner.

Your notes:

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## Worked example
Illustrative example: a founder tests whether first-time users understand an onboarding task using a paper prototype. Observed confusion informs the next iteration; this is not proof of market demand.

Next step: Discuss Product Design with hello@raghvendrasingh.com

## Return in seven days
- Choose one 15-minute first action.
- Set a review date seven days from now.
- Record what worked, what failed, and what you will change.
- Choose Continue, Revise, Stop or Gather more evidence.

Review and next worksheet: https://www.raghvendrasingh.com/resources/review/?worksheet=product-decision-canvas