Focused discovery
Clarify the problem, assess opportunities, and agree what to do next.
When the next move is unclear
We map the current situation, compare opportunities, and agree on the first decision or experiment.
AI strategy · Product design · Automation
From business challenges
to practical progress.
Find the right AI opportunities, design useful products, and build systems that make everyday work better.
Discuss Your ProjectA useful starting point
Start with the problem.
Then choose the tools.
Too many disconnected experiments? A product that is hard to use? A team spending hours on repeat work?
We connect business goals, human needs, and technical possibilities to decide what deserves attention—and what to build next.
From opportunity to execution
Three connected ways to move forward.
01 · AI Strategy
Choose a direction worth pursuing.
Identify opportunities, assess readiness, and prioritise useful AI experiments against value, feasibility and risk.
See AI Strategy details02 · Product Design
Turn insight into a useful product.
Bring research, product strategy, prototypes and design systems together around the decisions people need to make.
See Product Design details03 · Automation
Make everyday work flow.
Connect tools and repeatable tasks with AI-assisted workflows, review points and a practical handover.
See Automation details
Three ways we can help
01 / STRATEGYAI Strategy &
AI Strategy &
Opportunity Mapping
For teams exploring where AI can create useful business value.
Choose a direction worth pursuing.
Identify opportunities, assess readiness, and turn a long list of ideas into a prioritised implementation roadmap.
What the engagement can include
- Review business goals, current workflows, and constraints.
- Map use cases against value, feasibility, and risk.
- Agree a practical first experiment and how to evaluate it.
You leave with
An opportunity map, prioritised use cases, and a roadmap for the next practical steps.
02 / PRODUCTProduct Strategy &
Product Strategy &
Experience Design
For founders and product teams shaping a new idea or improving an existing experience.
Make complex things easier to use.
Connect user needs with product direction, then make the solution tangible enough to test and improve.
What the engagement can include
- Clarify the problem through discovery and UX research.
- Map key journeys and prioritise the experience.
- Create interactive prototypes and a coherent design system.
You leave with
A clearer product direction, testable prototypes, and design guidance for implementation.
03 / AUTOMATIONAI Automation &
AI Automation &
Workflow Design
For teams whose repeat work has outgrown disconnected tools and manual handoffs.
Make work flow—with people in control.
Design connected, AI-assisted processes around the work your team actually does.
What the engagement can include
- Audit a workflow and identify avoidable repetition.
- Prototype the connections, review points, and exception handling.
- Support implementation, documentation, and handover.
You leave with
A workflow map, an automation prototype, and an agreed implementation and handover plan.
Work done
Every published case study.
The complete list of work on this site. Open a project to read the case study.
17 projects
Senior Manager UX · RapiPayBuilding the NYE design org: nine hires, one design language, three platforms in fourteen months
Built the design function and unified the NYE experience across web, iOS and Android.
Staff Design Consultant · NagarroUnifying freight quoting across a fragmented supply chain
Documented a three-step freight quoting flow and its design-system patterns.
Founder / product builderA personal AI LinkedIn studio — memory, voice, and a research-to-post workflow
Built a runnable research-to-post prototype with persistent voice and source handling.
DesignerCraft technique, modern cut
Artisan-led fashion brand named after the founder’s ancestral weaving village — traditional craft with minimal modern design.
CofounderCulturally rooted bedtime stories for Indian children
Live product at bolobuddy.in for Indian families seeking culturally rooted, screen-free bedtime stories.
Founding Design PartnerA modular fintech operating system, from strategy to architecture
Founding design partnership for a modular fintech OS — trust, workflows, and clarity across complex financial systems.
Founder / product builderA parenting community built around one clear job
Live community product at growingwithkid.com — depth over noise.
Staff Design ConsultantWorkshop insights into digitized coatings procurement
A three-month advisory that ranked procurement friction by ROI and informed MyHempel’s core feature set.
Senior Manager UXA shared design language for payments, banking and investments
Live product on web and stores; engagement design approach documented in portfolio screens. Less duplicated design remains an intended benefit only.
Freelance designerA real-time F&B analytics MVP for the Gulf
A working dashboard MVP for restaurants, cloud kitchens, brands, and distributors tracking live market activity.
DesignerEthical garment manufacturing, on the web
Site for a New Delhi / Jaipur design, sourcing, and manufacturing house — 70,000+ garments a month, SEDEX-certified.
Lead UX DesignerAn AI-driven revenue suite for perishable media inventory
Ymax, Pgov, and RevX designed as one pre-sales-to-revenue pipeline for print, TV, and digital inventory.
Lead UX DesignerAn end-to-end design system for urban mobility at scale
Rider, driver, and corporate surfaces on one system — including data-over-sound check-in for congested corridors.
CofounderA health brand for city residents, built as a founder
Positioning, identity, and D2C e-commerce for plant-based superfoods with transparent sourcing.
Staff Design ConsultantTurnkey digital signage across distributed locations
Nagarro client engagement — a compact media-player architecture and cloud portal for campaign playback across retail, transit, and campus screens without depending on site Wi-Fi.
Freelance / independent designerDual-product web redesign under ambiguous scope
Website redesign for a hospitality and cinema tech platform — scope protected and decisions documented through an incomplete engagement.
Freelance Senior Product DesignerStrike Money — design system and trading product UI
How I designed and shipped trading product UI and a reusable design system, then refined monitoring workflows after launch.
Engagement options
A shape that fits
the challenge.
Design & build
Take a prioritised opportunity through prototypes, implementation, and handover.
When you have a direction to test
We prototype the experience, work through implementation decisions, and hand over the design and documentation.
Ongoing advisory
Bring strategy and design input into the decisions your team is making.
When decisions keep coming up
Bring live product or workflow questions to recurring reviews and get practical input on what to prioritise or test next.
Scope, timeline, and fees are agreed after understanding your needs.
How we work
Clarity at every step.
- 01
Discover
Understand goals and context.
- 02
Diagnose
Identify gaps and priorities.
- 03
Design
Make solutions tangible and test them.
- 04
Deliver
Implement, hand over, and learn.
A few practical
questions.
Do we need a defined AI project?
No. We can begin by understanding your goals and current workflows, then identify whether AI is useful and where to start.
Can you work with our existing team?
Yes. We can shape the engagement around your product, design, and technical teams, with responsibilities agreed at the outset.
How long does an engagement take?
That depends on the problem, access to people and systems, and the depth of implementation. We agree milestones and timelines in the proposal.
How do pricing and scope work?
We first discuss the challenge and intended outcome, then propose the scope, deliverables, fees, and responsibilities for review.
Founder offers
Three ways to start.
Pricing is on enquiry. Scope and fees are proposed after a conversation.
Website / MVP build
A focused build for a site or a first product slice, using the same product-design practice already on this page.
On enquiry
Start a project Book 20 minStrategy sprint
A working session to choose a direction worth pursuing before a larger build.
On enquiry
Start a project Book 20 minAI workflow audit
Look at one workflow, including where a person still needs to review the work.
On enquiry
Start a project Book 20 minTell us what you’re working on
A challenge
worth solving?
Share the context and the change you want to make. We’ll use that as a starting point for a focused conversation.
hello@raghvendrasingh.com ↗