Portfolio
Selected work
Case studies covering product design leadership, enterprise systems, and founder-built products.
17 projects
Senior Manager UX · RapiPayBuilding the NYE design org: nine hires, one design language, three platforms in fourteen months
Built the design function and unified the NYE experience across web, iOS and Android.
Staff Design Consultant · NagarroUnifying freight quoting across a fragmented supply chain
Documented a three-step freight quoting flow and its design-system patterns.
Founder / product builderA personal AI LinkedIn studio — memory, voice, and a research-to-post workflow
Built a runnable research-to-post prototype with persistent voice and source handling.
Designer
Craft technique, modern cut
Artisan-led fashion brand named after the founder’s ancestral weaving village — traditional craft with minimal modern design.
CofounderCulturally rooted bedtime stories for Indian children
Live product at bolobuddy.in for Indian families seeking culturally rooted, screen-free bedtime stories.
Founding Design Partner
A modular fintech operating system, from strategy to architecture
Founding design partnership for a modular fintech OS — trust, workflows, and clarity across complex financial systems.
Founder / product builderA parenting community built around one clear job
Live community product at growingwithkid.com — depth over noise.
Staff Design Consultant
Workshop insights into digitized coatings procurement
A three-month advisory that ranked procurement friction by ROI and informed MyHempel’s core feature set.
Senior Manager UXA shared design language for payments, banking and investments
Live product on web and stores; engagement design approach documented in portfolio screens. Less duplicated design remains an intended benefit only.
Freelance designer
A real-time F&B analytics MVP for the Gulf
A working dashboard MVP for restaurants, cloud kitchens, brands, and distributors tracking live market activity.
Designer
Ethical garment manufacturing, on the web
Site for a New Delhi / Jaipur design, sourcing, and manufacturing house — 70,000+ garments a month, SEDEX-certified.
Lead UX Designer
An AI-driven revenue suite for perishable media inventory
Ymax, Pgov, and RevX designed as one pre-sales-to-revenue pipeline for print, TV, and digital inventory.
Lead UX Designer
An end-to-end design system for urban mobility at scale
Rider, driver, and corporate surfaces on one system — including data-over-sound check-in for congested corridors.
Cofounder
A health brand for city residents, built as a founder
Positioning, identity, and D2C e-commerce for plant-based superfoods with transparent sourcing.
Staff Design Consultant
Turnkey digital signage across distributed locations
Nagarro client engagement — a compact media-player architecture and cloud portal for campaign playback across retail, transit, and campus screens without depending on site Wi-Fi.
Freelance / independent designer
Dual-product web redesign under ambiguous scope
Website redesign for a hospitality and cinema tech platform — scope protected and decisions documented through an incomplete engagement.
Freelance Senior Product DesignerStrike Money — design system and trading product UI
How I designed and shipped trading product UI and a reusable design system, then refined monitoring workflows after launch.