Context
Pacific Design House — New Delhi / Jaipur design, sourcing, and ethical manufacturing — needed a buyer-facing site where capacity, workforce, and certification were part of the offer, not a CSR footnote under lookbooks.
Web Design
Pacific Design House
Ethical garment manufacturing, on the web
- Role
- Designer
- Timeline
- Project engagement
- Engagement
- Brand and web
Audience
International buyers who evaluate making, SEDEX credentials, and place (Delhi / Jaipur) alongside design.
Design objective
Scannable structure for process, credentials, and collections without turning the site into a brochure or a pure fashion template.
Three decisions
- 01
Frame design plus manufacturing in one narrative: sourcing, factory, and ethics with the garments.
- 02
Give certification, workforce, and place clear IA so buyers can scan without hunting.
- 03
Keep the visual system calm so photography of making and cloth does the commercial work.
Frames
Buyer offer: capacity and ethics sit with design — not buried under lookbook chrome. 
Process pages: studio-to-floor journey without CSR theatre. 
Credentials and place scannable for international buyers (SEDEX, Delhi / Jaipur).
Outcome
organisational
Buyer-facing house
Manufacturing capacity and ethical practice read as part of the design offer.
operational
Working-studio system
Structure holds collections, credentials, and exhibitions without a new identity each season.
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